COMPUTE THE CONTRIBUTION MARGIN BASED ON EACH SERVICE
Grooming Day Care Boarding
Sales Price
Variable Cost Per Unit
Contribution Margin
Total Variable costs for:
Grooming $9.97
Day Care $4.74
Boarding $7.36
? Basic Groom
o With pricing at $25 per groom, you can expect to do 5 grooms per day.
o With pricing at $30 per groom, you can expect to do 4 grooms per day.
o With pricing at $35 per groom, you can expect to do 3 grooms per day.
? Dog Day Care
With pricing at $18 per dog per day, you can expect to have 22 dogs per day
o With pricing at $20 per dog per day, you can expect to have 15 dogs per day.
o With pricing at $25 per dog per day, you can expect to have 10 dogs per day.
? Overnight Boarding
o With pricing at $25 per dog per day, you can expect to have 12 dogs per day.
o With pricing at $28 per dog per day, you can expect to have 10 dogs per day.
o With pricing at $30 per dog per day, you can expect to have 7 dogs per day.
Additionally, you need to compare your break-even points for the following target profits for each area of your business:
? Day Care o Break-even
o $417 target profit each month
o $667 target profit each month
? Boarding o Break-even
o $583 target profit each month
o $909 target profit each month
? Grooming o Break-even
o $1,000 target profit each month
o $1,500 target profit each month
.
1. Dog Day Care | Selling Price | Variable cost per unit | Contribution margin per unit = SP - VC | # of Dogs | Total Contribution margin |
a | $18.00 | $4.74 | $13.26 | 22 | $291.72 |
b | $20.00 | $4.74 | $15.26 | 15 | $228.90 |
c | $25.00 | $4.74 | $20.26 | 10 | $202.60 |
2. Overnight boarding | Selling Price | Variable cost per unit | Contribution margin per unit = SP - VC | # of Dogs | Total Contribution margin |
a | $25.00 | $7.36 | $17.64 | 12 | $211.68 |
b | $28.00 | $7.36 | $20.64 | 10 | $206.40 |
c | $30.00 | $7.36 | $22.64 | 7 | $158.48 |
3. Basic Groom | Selling Price | Variable cost per unit | Contribution margin per unit = SP - VC | # of Dogs | Total Contribution margin |
a | $25.00 | $9.97 | $15.03 | 5 | $75.15 |
b | $30.00 | $9.97 | $20.03 | 4 | $80.12 |
c | $35.00 | $9.97 | $25.03 | 3 | $75.09 |
Fixed Cost detail not Provided , hence Break-Even can not be calculated.
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