The donation made by corporates or businesses help to create active interest i their own communities and as well leads to increase employee morale. This will also increase employee involvement and generate positive atitude. This will also increase emotional attachement to their employer.
Charitable support also helps in doing business and helps in promoting business by advertising the company name if case of donation made by any event or in social stage.
This also helps in tax benefits. Businesses can usually receive tax deduction from sponsoring charities or events by compling with all tax requirements.
There are many reasons why companies should make charitable donations, and any reason that motivates employee is for good one. Donating to charities can help change your business and work culture. It can also have a dramatic impact on others. It's good for business.
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