Question

Suppose that in 2019​, Global launches an aggressive marketing campaign that boosts sales by 14%. ​However,...

Suppose that in 2019​, Global launches an aggressive marketing campaign that boosts sales by 14%.

​However, their operating margin falls from 5.57% to 4.8%.

Suppose that they have no other​ income, interest expenses are​ unchanged, and taxes are the same percentage of pretax income as in 2018.

a. What is​ Global's EBIT in 2019​?

b. What is​ Global's income in 2019​?

c. If​ Global's P/E ratio ​(25.2​) and number of shares outstanding ​(3.6 ​million) remains​ unchanged, what is​ Global's share price in 2019​?

GLOBAL CONGLOMERATE CORPORATION

Income Statement

Year Ended December 31​ (in $​ millions)

2018

2017

Total sales

2018 186.70

2017 176.10

Cost of sales

2018 ​(153.40)

2017 ​(147.30)

Gross Profit

2018 33.30

2017 28.80

​Selling, general, and administrative expenses

2018 ​(13.50)

​2017 (13.00)

Research and development

2018 ​(8.20)

2017 ​(7.60)

Depreciation and amortization

2018 ​(1.20)

2017 ​(1.10)

Operating Income

2018 10.40

2017 7.10

Other income

long dash—

long dash—

Earnings before interest and taxes​ (EBIT)

2018 10.40

2017 7.10

Interest income​ (expense)

2018 ​(7.70)

2017 ​(4.60)

Pretax income

2018 2.70

2017 2.50

Taxes

2018 ​(0.70)

2017 ​(0.60)

Net Income

2018 2.00

2017 1.90

Earnings per​ share:

2018 ​$0.556

2017 ​$0.528

Diluted earnings per​ share:

2018 ​$0.526

2017 ​$0.500

Homework Answers

Answer #1

The answer has been presented in the supporting sheet. For detailed answer refer to the supporting sheet.

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