The accountant of a local retailer prepared the following income
statement for this month:
Sales revenue | $600,000 | |
Cost of goods sold | $250,000 | |
Gross margin | $350,000 | |
Less operating expenses | ||
Selling expense | $73,000 | |
Administrative expense | $65,000 | $138,000 |
Net operating income | $212,000 |
The retailer sells its coats for $150 each. Selling expenses
consist of a commission of $5 per coat plus fixed costs. Each coat
costs $62.50 from the distributor. Administrative expenses consist
of a variable component equal to 5% of sales plus fixed costs. In
order to increase net operating income in the coming year,
management is considering increasing advertising expenses.
What would be the total contribution margin reported on this
retailer’s contribution format income statement?
Number of units sold = Sales revenue/Price per unit
= 600,000/150
= 4,000
Variable selling expense = Number of units sold x Commission per unit
= 4,000 x 5
= $20,000
Variable administrative expense = 5% of sales
= 600,000 x 5%
= $30,000
Contribution format income statement
Sales | 600,000 |
Variable expense : | |
Cost of goods sold | -250,000 |
Administrative expense | -30,000 |
Selling expense | -20,000 |
Contribution margin | $300,000 |
Contribution margin = $300,000
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