International Printer Machines (IPM) builds three computer printer models: Alpha, Beta, and Gamma. Information for these three products is as follows:
Alpha Beta Gamma Total
Selling price per unit $250 $400 $1 500
Variable cost per unit $80 $200 $800
Expected unit sales (annual) 12,000 6,000 2,000 20,000
Sales mix 50 percent 40 percent 10 percent 100 percent
Total annual fixed costs are $5,000,000. Assume the sales mix remains the same at all levels of sales.
Required:
a) Calculate the weighted average unit contribution margin, assuming a constant sales mix.
b) How many units of each printer must be sold to break even?
c) i) Explain what is a margin of safety (1 mark)
ii) Calculate in sales units the margin of safety for IPM, assuming projected sales are 25,000 units? (1 mark)
a)
Alpha | Beta | Gamma | |
Sales mix (a) | 50% | 40% | 10% |
Selling price per unit (b) | 250 | 400 | 1500 |
Variable cost per unit (c) | 80 | 200 | 800 |
Contribution margin per unit (d = b-c) | 170 | 200 | 700 |
Weights assigned to each product (a*d) | 85 | 80 | 70 |
Weighted average contribution margin per unit = 85+80+70
= $235
b)
Break even sales in units = Total fixed cost / Average contribution margin
= 5,000,000/235
= 21,277 units
Break even point for each printer
Alpha = 21,277*50% = 10,638 units
Beta = 21,277*40% = 8,511 units
Gamma = 21,277*10% = 2,128 units
c)
i. Margin of safety is difference between the amount of expected profitability and the break even point
Margin of safety = Current sales - Break even point.
ii. Projected sales = 25,000 units
Break even point sales = 21,277 units
Margin of safety = 25,000 - 21,277
Margin of safety for IPM = 3,723 units
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