X Company has an opportunity to accept a special order that will result in immediate profit of $78,000. The marketing manager believes that if X Company accepts the order, the company will lose regular customers. Specifically, she believes the effect will be lost profits of $10,000 in each of the next 4 years. Assuming a discount rate of 8%, what is the net present value of accepting the special order?
Year |
Cash flows |
Discounting Factor |
Discounted cash flow |
|
0 |
Immediate Profit |
$ 78,000.00 |
1 |
$ 78,000.00 |
1 |
Loss of profit |
$ (10,000.00) |
0.925926 |
$ (9,259.26) |
2 |
Loss of profit |
$ (10,000.00) |
0.857339 |
$ (8,573.39) |
3 |
Loss of profit |
$ (10,000.00) |
0.793832 |
$ (7,938.32) |
4 |
Loss of profit |
$ (10,000.00) |
0.73503 |
$ (7,350.30) |
Net present value of Accepting offer |
$ 44,878.73 |
Answer---Net present value of Accepting offer= $44,878.73 or 44,879
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