A Cruise line offers nightly dinner cruises departing from several cities on the eastern coast of the United States including Charleston, Baltimore, and Alexandria. Dinner cruise tickets sell for $50 per passenger. Live It Cruiseline's variable cost of providing the dinner is $20 per passenger, and the fixed cost of operating the vessels (depreciation, salaries, docking fees, and other expenses) is $270,000 per month. The company's relevant range extends to 14,000
monthly passengers. The breakeven sales are 9,000 tickets sold.
a. Compute the operating leverage factor when the Cruiseline sells 12,000 dinner cruises.
b. If volume increases by 7%, by what percentage will operating income increase?
c. If volume decreases by 2%, by what percentage will operating income decrease?
a. Contribution margin per unit = Sales - Variable cost = $50 - $20 = $30
Contribution margin for 12,000 dinner cruises = $30 * 12,000 = $360,000
Operating Income = Contribution Margin - FIxed Expenses
Operating Income = $360,000 - $270,000 = $90,000
Operating Leverage = Contribution Margin / Operating Income
Operating Leverage = $360,000/$90,000 = 4 times
Operating leverage of 4 means that a 10% increase in sales will lead to a 40% increase in the profits/operating income.
b. If volume increases by 7%, operating income will increase by 28% (7%*4 times).
Therefore, increase in operating income = $ 25,200 ($90,000 * 28%)
c. If volume decreases by 2%, operating income will decrease by 8% (2%*4 times).
Therefore, decrease in operating income = $ 7,200 ($90,000 * 8%)
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