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What are some of the features of an ERP module for customer relationship management?

What are some of the features of an ERP module for customer relationship management?

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Answer #1

The ERP module for Customer relationship management (CRM) allows organizations to manage customer relationships in an organized manner by providing a database of detailed customer information that management, salespeople, and customer service representatives can readily access.

Features: This database generally includes:

1. Historical information regarding customer purchasesw whichcan be used to match customer needs with products.

2. Inform customers of service requirements.

3. Analyze customer buying behavior.

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