Sales Mix and Break-Even Sales New Wave Technology Inc. manufactures and sells two products, MP3 players and satellite radios. The fixed costs are $325,600, and the sales mix is 60% MP3 players and 40% satellite radios. The unit selling price and the unit variable cost for each product are as follows:
Products Unit Selling Price Unit Variable Cost
MP3 players $80 $60
Satellite radios 200 120
a. Compute the break-even sales (units) for both products combined. units
b. How many units of each product, MP3 players and satellite radios, would be sold at the break-even point?
MP3 players units ____
Satellite radios units _____
a.
0
MP3 players |
Satellite radios |
Total |
|
selling price per unit |
80 |
200 |
|
variable cost per unit |
-60 |
-120 |
|
contribution margin per unit |
20 |
80 |
|
sales mix |
60% |
40% |
|
Weighted average contribution margin per unit |
12 |
32 |
44 |
Weighted average contribution margin per unit = $44
Number of units at break even = Total fixed cost/ Weighted average contribution margin per unit
= 325,600/44
= 7,400
b.
Break even quantity of MP3 players = Number of units at break even x Sales mix proportion of MP3 players
= 7,400 x 60%
= 4,440
Break even quantity of Satellite radios = Number of units at break even x Sales mix proportion of Satellite radios
= 7,400 x 40%
= 2,960
MP3 players units 4,440
Satellite radios units 2,960
Kindly comment if you need further assistance. Thanks
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