Ans: Advantages of product concentration:
1. Advantage of Economies of scale will be received.
2. Quality of the product is to be improved.
3. Competitive benefit is to be received.
Disadvantages of product concentration:
1. Market changing scenario benefit willn't be received.
2. No diversification of Market Risks.
3 Advantage of utlising all resources willn't be there
Advantages of diversification:
1. Market advantages could be taken
2. Risk is distributed.
3. All resources could be properly used.
Dis-Advantages of diversification:
1. Benefit of economies of scale will be lost.
2. Quality importance is sacrified a bit.
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