1. Myers Corporation is attempting to develop and market a new garden tractor. Fixed cost to develop and produce the new tractor are estimated to $10,000,000 per year. The variable cost to make each tractor has been estimated at $2000. The marketing department has recommended a price of $4000 per tractor. (SHOW WORK)
What is the breakeven level of output for the new tractor.
What if management expects to generate a target profit (EBIT) of $2,000,000, how many tractors must be sold.
a)Break even level of output = fixed expenses/contribution margin per unit
Contribution margin per unit = selling price - variable expenses per unit
= $4000 - $2000 = $2000
Break even point in unit's = $10000000/$2000 = 5000 units.
Break even point in dollars = 5000× $4000 = $20000000
b) unit sold to attain target profit = target profit + fixed expenses/contribution margin per unit
= $2000000+$10000000/$2000 = 6000units
6000 units to be sold to attain EBIT of $2000000
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