Macaron sells computer equipment and home office furniture.
Currently the furniture product line takes up approximately 50
percent of the company’s retail floor space. The president of
Macaron is trying to decide whether the company should continue
offering furniture or concentrate on computer equipment. Below is a
product line income statement for the company. If furniture is
dropped, salaries and other direct fixed costs can be avoided. In
addition, sales of computer equipment can increase by 14 percent
without affecting direct fixed costs. Allocated fixed costs are
assigned based on relative sales.
Computer Equipment |
Home Office Furniture |
Total |
|||||
Sales | $1,400,000 | $1,078,000 | $2,478,000 | ||||
Less cost of goods sold | 910,000 | 784,000 | 1,694,000 | ||||
Contribution margin | 490,000 | 294,000 | 784,000 | ||||
Less direct fixed costs: | |||||||
Salaries | 171,500 | 171,500 | 343,000 | ||||
Other | 53,900 | 53,900 | 107,800 | ||||
Less allocated fixed costs: | |||||||
Rent | 14,020 | 10,734 | 24,754 | ||||
Insurance | 3,160 | 2,567 | 5,727 | ||||
Cleaning | 4,120 | 3,239 | 7,359 | ||||
President’s salary | 70,540 | 55,692 | 126,232 | ||||
Other | 7,170 | 4,953 | 12,123 | ||||
Net income / (loss) | $165,590 | $(8,585) | $157,005 |
Determine whether Macaron should discontinue the furniture line and
the financial benefit (cost) of dropping it.
Net income without Home Office Furniture is $_____
The company Should Drop, Should Not Drop or Should be indifferent between dropping or not dropping? the Home Office Furniture product line.
.
.
Present (Alternative 1) | Dropping furniture line (Alternative 2) | Financial benefit (cost) on alternative 2 | ||||||
Sales | 2478000 | 1596000 | -882000 | |||||
(1400000*114%) | ||||||||
Less: Cost of goods sold | 1694000 | 1037400 | 656600 | |||||
(910000*114%) | ||||||||
Contribution margin | 784000 | 558600 | -225400 | |||||
Less: Direct fixed cost; | ||||||||
Salaries | 343000 | 171500 | 171500 | |||||
Other | 107800 | 53900 | 53900 | |||||
Less: allocated fixed costs; | ||||||||
Rent | 24754 | 24754 | 0 | |||||
Insurance | 5727 | 5727 | 0 | |||||
Cleaning | 7359 | 7359 | 0 | |||||
President's salary | 126232 | 126232 | 0 | |||||
Other | 12123 | 12123 | 0 | |||||
Net income/(loss) | 157005 | 157005 | 0 | |||||
Net income without home office furniture=$ 157005 | ||||||||
The company should be indifferent between dropping or not dropping since financial benefit on droppping furniture line=0. | ||||||||
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