Dog Emporium reported the following information for the sales of their single product:
Total | Per Unit | |||||
Sales | $ | 300,000 | $ | 10 | ||
Variable expenses | 180,000 | 6 | ||||
Contribution margin | 120,000 | $ | 4 | |||
Fixed expenses | 100,000 | |||||
Net operating income | $ | 20,000 | ||||
Dog's salesmen have proposed to decrease the selling price by 50 cents per unit. How many units will need to be sold for Dog to earn at least the same net operating income?
Multiple Choice
5,715 units
36,000 units
34,286 units
28,572 units
Correct Option C i.e. 34386 Units | |
Working Note : | |
After decreasing selling price by 50 cents contribution margin also fall by 50 cents | |
Target units =( Total fixed cost + Target Income )/Contribution margin per unit | |
=(100000 + 20000) / 3.5 | |
34,286 | Units |
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