Bascatt Company currently distributes a product that sells for $24.00 per unit and has a contribution margin ratio of 30%. The company’s fixed expenses are $118,800 per year. The company plans to sell 18,100 units this year.
By using a new supplier, the company believes it can reduce its variable expenses by $2.40 per unit. If the company decides use the new supplier, what dollar sales is required to attain a target profit of $46,800?
Contribution margin ratio=Contribution margin/Sales
Hence Contribution margin is=(24*30%)
=$7.2 per unit
Contribution margin=Sales-Variable cost
Hence current Variable cost=(24-7.2)=$16.8
New variable cost =16.8-2.4 =$14.4 per unit
Hence Contribution margin will be =24-14.4
=$9.6 per unit
Hence Contribution margin ratio=(9.6/24) =0.4
Target contribution margin=Fixed cost+Target profits
=118,800+46,800
=$165600
Hence target sales=Target contribution margin/contribution margin ratio
=$165600/0.4
=$414,000
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