Question

Describe how a POS system could be useful to a company's marketing managers. How could it be useful to purchasing agents?

Answer 1

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A POS system can provide immediate feedback about product sales and inventory levels. Therefore, a marketing manager can get immediate feedback about which products sell well, which do not, and how price changes may affect sales of individual products.

A purchasing agent could use the real-time inventory level feedback to more appropriately plan when to purchase certain products. They may not have to purchase as frequently or in as large batches if they are better able to monitor inventory levels on a real-time basis. They might also get better information about seasonal or weather related fluctuations in sales of certain products and this would help them better plan purchases.