Question

A company surveyed 1,000 past customers and found the promoter ratio was 30% and the net...

A company surveyed 1,000 past customers and found the promoter ratio was 30% and the net promoter score was 10%. Which of the following is the number of customers who were passively satisfied?

a. 200

b. 300

c. 400

d. 500

Homework Answers

Answer #1

Ans:

Promoter ratio means number of customers who are satisfied from the services/products of the company.

Promoter score means number of curtomers who recommend company's products services to others.

So based on survey of 1,000 customers.

Promoter Ratio : 30%*1000 = 300

Promoter score : 10%*1000 = 100

So out of total satisfied 300 customers 100 customers recommed the companys product and services to others.

So number of customers who were passively satisfied is :

Promoter ratio - Promoter score = 300 -100

= 200 Customers

So correct answer is option A.

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