Rios Co. makes drones and uses the variable cost approach in
setting product prices. Its costs for producing 23,000 units
follow. The company targets a profit of $303,000 on this
product.
Variable Costs per Unit | Fixed Costs | ||||||
Direct materials | $ | 73 | Overhead | $ | 673,000 | ||
Direct labor | 43 | Selling | 308,000 | ||||
Overhead | 28 | Administrative | 288,000 | ||||
Selling | 18 | ||||||
1. Compute the variable cost per unit.
2. Compute the markup percentage on variable
cost.
3. Compute the product’s selling price using the
variable cost method.
Answer 1:
Variable cost = $ 162 per unit
Explanation:
Variable cost per unit = Material + Labor + Overheads + Selling
= 73 + 43 + 28 + 18
= $ 162 per unit
Answer 2:
Markup percentage = 42.19%
Explanation:
Markup percentage = [Fixed costs + target profit] / variable costs
= [(673,000 + 308,000 + 288,000) + 303,000] / (23,000 * 162)
= 1,572,000 / 3,726,000
= 42.19%
Answer 3:
Selling price = $ 230.35
Calculation:
Selling price = 162 * 142.19%
= $ 230.35
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