At the end of the year, a company offered to buy 4,140 units of a product from X Company for $12.00 each instead of the company's regular price of $19.00 each. The following income statement is for the 68,400 units of the product that X Company has already made and sold to its regular customers:
Sales | $1,299,600 | |
Cost of goods sold | 643,644 | |
Gross margin | $655,956 | |
Selling and administrative costs | 162,108 | |
Profit | $493,848 |
For the year, fixed cost of goods sold were $153,900, and fixed
selling and administrative costs were $83,448. The special order
product has some unique features that will require additional
material costs of $0.71 per unit and the rental of special
equipment for $3,000.
4. Profit on the special order would be?
5. The marketing manager thinks that if X Company accepts the
special order, regular customers will be lost unless the selling
price for them is reduced by $0.13. The effect of reducing the
selling price will be to decrease firm profits by?
4 | ||
Variable cost of goods sold | 7.16 | =(643644-153900)/68400 |
Variable selling and admin costs | 1.15 | =(162108-83448)/68400 |
Revenue | 49680 | =4140*12 |
Less: Costs | ||
Variable cost of goods sold | 29642 | =4140*7.16 |
Variable selling and admin costs | 4761 | =4140*1.15 |
Additional material costs | 2939 | =4140*0.71 |
Special Equipment | 3000 | |
Total costs | 40343 | |
Profit on special order | 9337 |
5 | ||
Effect on reducing selling price | 8892 | =68400*0.13 |
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