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Allstate: 3) discuss issues of selecting advertising media for May-hem campaign. how might this process differ...

Allstate:
3) discuss issues of selecting advertising media for May-hem campaign. how might this process differ from that of campaigns for other companies?
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Discuss issues of selecting advertising media for May-hem campaign. how might this process differ from that of campaigns for other companies:-

The best way to view ads are through television, this is a way for consumers to see these ads as a mini movie to gain interest and awareness so there is no way a company would pull their 30 second ad from T.V. Another reason why Allstate will not pull its ad from T.V is because of their slogan, without the mini movie and memorable slogan airing for people to see and hear, Allstate wouldn’t be what it is today.

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